Hi, I'm Elle

I founded Pretty Bold with the belief that connection, play, and creativity are pillars of mental health. However, I also understand that to truly thrive, we must educate ourselves and build a strong foundation of mental and emotional well-being. Pretty Bold was born from my own experiences and has grown from the lessons and insights I’ve gathered over the past 15 years.

My personal journey with mental well-being began in my pre-teen years and extended into my 20s, shaped by the struggles, gaps, and lack of support I encountered along the way. These challenges sparked a want to create something different, a proactive and preventative solution that empowers young girls before they face the turbulence of adolescence.

Pretty Bold’s 10-week foundational program equips girls with essential tools to navigate the transitions of their pre-teen and teenage years, fostering self-identity, confidence, and connection. Our offerings are designed to be fun, engaging, and deeply impactful, ensuring each girl leaves with practical skills and a sense of belonging.

As someone who has worked closely with teens and pre-teens for over four years, I’ve seen firsthand how powerful it is to provide a safe and uplifting space for girls to connect, explore, and grow. The transformations I’ve witnessed fuel my passion to keep creating opportunities for girls to flourish.

Pretty Bold is not just a programme, it’s a community built on the belief that every girl deserves to feel bold, capable, and supported.

Contact us.

prettyboldnz@gmail.com
022 353 7114

Level 2, 18 Brougham street, New Plymouth

Our space

Located in the heart of New Plymouth, the Pretty Bold space is designed to uplift and empower the young women who walk through the door. A colourful, light filled environment designed to feel welcoming and homely, A safe place where you will be honoured and listened to, A place to be authentically you.